Rodrigo Veloso is a serial entrepreneur and investor who believes in responsible industry leadership, which translates into creating profitable growth in harmony with environmental sustainability and with a peaceful society.
He is the founder of O.N.E. Coconut Water. As CEO, he built the O.N.E. brand into a multi-million dollar business with distribution in over 25,000 retail stores in the United States and worldwide. Nearly 2,000 jobs were generated by the partnerships and supply network for O.N.E. Coconut Water he established in Brazil, The Philippines, and Indonesia. The brand success led to PepsiCo’s purchase of O.N.E. Coconut Water in 2012.
Founder of O.N.E. Natural Energy. The company targets a niche market that has been created by the development of an economically sustainable tire-to-energy plasma gasification technology.
Co-founder of O.N.E. Comprador. A partnership between O.N.E. and the Hong Kong based Comprador focused on leveraging technological, strategic, and financial resources to provide long-term solutions to infrastructure, environmental health, and sustainability challenges facing Brazil.
Co-founder of O.N.E. Guyana, a company aiming at investing and contributing to the sustainable development of Guyana, one of the world’s fastest-growing economies.
Co-founder of VENUS.LOVE. Venus is a vertically integrated mammography company that manufactures x-ray mammograms and operates clinics. The purpose of Venus is to offer a high-quality experience and image while democratizing access to mammograms.
Rodrigo is also an Executive Director of Lcatterton LATAM fund. Lcatterton is a private equity company with over 30 billion of assets under management dedicated to growing middle market companies and emerging high-growth enterprises.